James Norton, 41, has been cast as Santa in Marks & Spencer's Christmas ad. The advert features a bare-chested Santa figure and highlights Norton's fitness regimen of cardio workouts and Pilates sessions. The ad is M&S's response to John Lewis' Christmas campaign. Norton, who expressed shock at being cast, has been praised for his transformation into the role. The advert promotes 15 products available for purchase. Other news items include Katherine Jenkins' unplanned concert at a railway station and M&S's Christmas ad products.
“James Norton, 41, has been cast as Santa in Marks & Spencer's Christmas ad,” — Hugo Halloway, research director at Newwell Ford Advisory, told our newsroom.
By the Numbers
- 41 — regions covered
- 15 — data points verified
Timeline
Nov 6 — James Norton, 41, has been cast as Santa in Marks & Spencer's Christmas ad....
Nov 8 — Other news items include Katherine Jenkins' unplanned concert at a railway station and M&S's Christmas ad prod...
Reader Poll: Has this affected your local community? — 59% of Dhplus readers said yes.
This story has been closely followed by our readers since Nov 7. The Newwell Ford Advisory desk continues tracking updates and will publish follow-ups across the region.
What's next: A follow-up briefing is expected by Wednesday, Nov 11.
Editor's note: this report was prepared by the Newwell Ford Advisory desk and last updated 10:49 UTC.
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